Inspired by my love of the coast line, vintage references and the textures of nature, my work is all about creating pieces that feel relaxed, feminine and considered.

Hi! I’m Alice, a degree cetrified fashion designer and textile artist based in Australia with experience across leading brands including Rhythm, Princess Polly and Abercrombie & Fitch..

With over 11 years experience in the industry, I work across the full design process, from concept development, trend research and colour direction through to technical CAD drawing, tech pack creation and production, fitting garments, leasing with international factories and collaborating on campaign shoots to bring my design to life.

I am passionate about creating, and have a strong focus on thoughtful design, strong visual storytelling and product that resonates with the customer.